Many smartphone users love to use messaging apps since they offer a more interactive way of communicating with family and friends. There are several messaging apps on the market, but WhatsApp is the undisputed king, with hundreds of millions of active users each day.
Besides the standard version, which comes with an impressive array of useful features, a dedicated version is available for business owners who wish to bolster their presence on the platform. WhatsApp Business includes an assortment of handy tools that can be used to improve communication with customers.
WhatsApp Business – Features
The key feature is represented by the ability to create a dedicated business profile that can grant access to a variety of basic but essential information, including the official website, physical address, and contact information. Customers can use the information to find your location faster, obtain answers to questions, and much more in a fast and convenient manner.
Many customers will likely opt to send private messages with their questions. Enhance the conversation with the help of specialized messaging tools. For example, you can know the users know when you are away and can answer a message or set an automated greeting message that can make a significant difference in the eyes of some prospective numbers.
Want to use WhatsApp Business, but you don’t want to pay for a new mobile plan? No problem. The service can be used by registering a landline number. Instead of the classic activation SMS, you will receive the code via voice call.
The novelties in the new WhatsApp Business Beta update
WhatsApp and WhatsApp Business can be installed on the same device and run at the same, which is quite handy for multitasking. The only requirement is to register the apps on different numbers. It is also easy to access both services on your PC with WhatsApp Web. The WhatsApp Business 2.20.46 beta update comes with the ability to use the new Dark theme.